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Blog

Notes from thesearch frontier.

How AI search works, how we measure it, and what we learn doing it — honest write-ups, no hype.

2026-10-08
Your customers ask AI now. Can they find you?

Search split in two — Google ranks pages, AI engines pick sources to name and cite. Here is what that means and how to measure your side of it.

2026-10-05
Live vs sampled: how we label every AI answer

An AI-visibility metric is only trustworthy if its provenance is. Here is exactly when a run is called live, when it is sampled, and why aggregates blend them.

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